MAKERUP
Brand Identity/Retail Experience Design
MAKERUP is a conceptual beauty collection store that explores a future-oriented retail model for cosmetic brands. Inspired by the logic of supermarket retail systems, the project combines product display, storage, and interactive shopping experiences to create a hybrid retail environment.
The project develops a complete retail experience including display systems, window installations, and a pop-up store environment. By integrating visual identity with spatial design, the project brings together functionality, immersive retail experience, and brand storytelling within a contemporary beauty retail space.